How to Create an FSBO – Backup Plan Page

The FSBO – Backup Plan is an excellent template to provide value to homeowners trying to sell on their own while subtly offering your professional services. This page positions you as a helpful, non-intrusive resource, offering tips, market insights, and a contingency plan should they need expert help later. It builds trust while keeping you top of mind—without pressuring the seller.

• Computer
• Kaydoh Account
• A cover image (home exterior or neighborhood photo)
• Optional: a personalized video introducing your backup plan offer
• Optional: a PDF guide, market report, or FSBO tips document to include as a content tile

📺 Watch Tutorial (4 minutes)
📘 Read Tutorial (step-by-step)

Ready to get started? Simply head to your dashboard and choose “Create a New Page”. Then select "Easy Mode".

Scroll to find or type in the search bar "FSBO - Backup Plan". Hover over the template and click CREATE.

Step 1

On the Step 1 page, add a Cover Image for your FSBO Backup Plan page from the Kaydoh Gallery, or upload your own by clicking "Drop cover image here or click to upload." Choose something professional and approachable — a home exterior or neighborhood photo works well. Once finalized, click NEXT.

On Step 2 page, enter the required information such as Page Title, Main Heading, Sub Heading, Core message. Click NEXT once you're done.

On Step 3 page, record a personalized video or paste a link to an existing video. 

Then customize the pre-set Content Tiles with helpful resources such as:

• FSBO Backup Plan PDF — Upload a PDF outlining your services and what you offer if they decide to list with an agent


• Pricing Strategy — Add a market report or link to Altos Research data showing current pricing trends in their area


• Live Market Report — Add a live Altos market snapshot for their neighborhood using the Content Library


• Schedule a Consultation — Add a Calendly link so homeowners can easily book a call with you if they decide they need help


• About Me — Add a brief introduction tile so they know who you are and why you're the right agent when they're ready

→ Need help customizing Content Tiles?

Check out this quick guide: How to Add or Edit a Content Tile

Once everything is finalized and polished, click SAVE AND COMPLETE, then PREVIEW your FSBO Backup Plan page before sharing it with the homeowner.

Internal Tags:

• How to Build a Backup Plan Page for FSBO Sellers
• Creating an FSBO Contingency Page for Your Website
• Step-by-Step: Design an FSBO Backup Plan Page That Converts