How to use Kaydoh for Expireds
Expireds are your immediate pool of Listings opportunties .. but highly competitive
Mary Smith
Last Update 8 giorni fa
🟩 Create Your Expired Listing Page in 3 Simple Steps
From your pages Dashboard, click Create a new page → Easy Mode
Search for "Expired Listing" and click Create
Pick the market area you want to display on the page.
Step 3 : Update your video
Swap in your own video and you're done. Your page is ready to send.
Watch Video Tutorial
📦 Pre-Built Canva Templates: Customize Your Content Tiles
This template comes ready to use, but if you want to customize the content tiles with your own branding, we've put together a set of Canva templates to make it easy. Just click, customize with your info, and upload directly to your page.
Content Tile Templates:
- Why Homes Don't Sell — Help sellers understand what went wrong with their previous listing
- Before You Relist Checklist — A simple checklist to prepare sellers before relisting
- Relisting Game Plan Guide — A step-by-step guide to relisting the right way
- Download Thumbnails — Pre-sized thumbnail images to match each content tile above
Want to go deeper? Here's the full strategy.
To win over a Seller whose listing just expired — in a highly competitive environment where dozens of agents are calling them — your strategy must stand out with value, empathy, and differentiation, not pressure. Kaydoh's video landing pages offer a perfect medium for this by combining visual appeal, personalization, and subtle lead capture — without being pushy.
Instead of cold-calling like every other agent:2. Use Video to Build Trust
- Deliver a personalized video page (via Kaydoh) that is visually engaging and emotionally resonant.
- Focus on empathy, understanding, and a soft-sell offer to help.
3. Deliver via Text/Email with a Teaser
- Use your video to show your face, tone, and sincerity — elements that are missing from typical outreach. Sellers are tired and frustrated after their listing fails. They’re more open to someone who feels consultative rather than sales-y.
Send the link to the video landing page via:
- A short, empathetic SMS: "Hi [Seller Name], saw your listing at [Address] expired. I made you something to help — it’s not a pitch. Just a quick 60-second insight: [Kaydoh Link]"
- Or a similar email, if you have their contact.
Hey [HOMEOWNER_NAME], it's [REALTOR NAME]. I saw your home recently came off the market, and I know that can be frustrating.
I put together a few resources that may help you understand why it didn't sell and what you might consider doing differently if you decide to relist.
Take a look when you have a minute. I hope you find it helpful. Please feel free to call or text back with any questions."
🎬 Want to see what this type of video page looks like in action?
👉 Check out the Expired Video Template Sample
SMS/Text with personalized message and Kaydoh link (fastest open rate)
Email with subject: "Quick video just for you – about your home listing"
Door-drop a printed QR code postcard linking to the Kaydoh video (super local)
If you’re targeting multiple expired listings:
Use Kaydoh’s templating to quickly update the seller name + address.
Batch record 5–10 intro videos with different tones (sympathetic, energetic, consultative) depending on the seller profile.
🔗 You can preview the full Expired Listing template here:
👉 View Sample Expired Video Template
Internal Tags:
- Expireds
- Listing Strategies
- Video Marketing
- Mastering Expired Listings with Kaydoh
- Leverage Kaydoh to Win Over Expired Listing Leads
- A Step-by-Step Guide to Using Kaydoh for Expireds